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All companies want to communicate more effectively with visitors to their website. Today, it’s about conveying a message tailored specifically to the profile of each unique visitor. In particular, companies that are growing quickly or are in a fast changing market need to be able to react instantly, tweak these messages and target the consumers […]

Learn how Web Experience Management is changing the content management landscape. This white paper will explain how enterprises are now able to easily engage with potential customers through multiple online channels in a relevant, timely and personal manner.   Download it now!

Blue Fish is excited to announce our newest partner, Crafter Software. Crafter Software offers web content and web experience management software that enable business users to author, manage and deliver content tailored to end users through multiple online channels. We are excited because our clients have long sought a full WCM solution that provides both a […]

Introduction Creative typography has long been unavailable to most designers on the web. We’re stuck with the same old boring fonts installed on all machines: Arial, Times New Roman, Georgia, etc. However, recent advances in browser technology and typographic tools are affording us new opportunities. Font license permitting, with very little effort, you can now […]

Introduction Web designers want to create beautiful web sites that stand out from the crowd, and in order to do so these designs often use non-standard fonts or typefaces. However, since most computers probably don’t have these custom fonts installed, they will often display the designer’s web site with unexpected results. For example, notice the […]